Website + Blog + Podcasts
Makes Your Phone Ring
The easiest, fastest, and most affordable way to get your local business to the top of the Google search rankings, guaranteed!
“Small businesses do not need new ideas, They need old ideas done right.” – Joe Terry
Free book: Local Internet Presence — the playbook that powers our audits.
We run our own playbook on this page.
One problem per page. One clear call action. No sliders, no autoplay video, no menu maze — the same standard we build for local shops.
60-second founder video — the HVAC cut
Joe Terry, speaking directly to HVAC owners: the Homepage Mistake, the missed-call cost, and what the free audit finds. More industries on the way.
15-second SERP-term jingle — hear ours
Our own playbook, running on us. Sung by Joe himself — press play, no autoplay. The full studio mix ships with the Growth Retainer.
“Phone's not ringing? Nobody knows your name? Google buries businesses like yours — Derivative Genius makes you famous! Get found! Get called! Get growing!”
- 0–5s anchor: your top search term + your town
- 5–12s benefit: the one problem you solve
- 12–15s nudge: call now — your phone number
💡 In Plain English: What We Build
You don’t need to manage vectors, servers, or API keys. We handle the heavy lifting behind the scenes so your business gets simple, powerful outcomes.
AI-Native Web Application
Instead of a static brochure website where users just read text, your website acts like a smart digital employee that interacts with visitors in real time.
Embedded Smart Thinking
Having a 24/7 assistant sitting inside your app. When a client submits a question or uploads a document, the app instantly understands it, summarizes it, or writes a response.
Smart Semantic Search
Like asking a human librarian 'Find me something on starting a small business' instead of having to type the exact book title. The search bar understands what the user means.
Autonomous Workflows
When a customer fills out a form on your site, the app automatically emails them a custom estimate, creates their client record, and alerts your team without manual copy-pasting.
🔑 Why This Matters to Your Business
The page that makes your phone ring.
Most local businesses don't need a bigger website. They need a single-problem page that turns search traffic into booked calls — plus a weekly presence engine that keeps Google and AI assistants citing you. That's what we build first.
Local Authority & GEO Retainer
Problem: You're trapped on rented social land with nothing indexable for Google or AI assistants to cite.What you get: Weekly owner-voice audio published on your domain as a rich transcript article, syndicated to Apple / Spotify / Amazon / YouTube for backlinks. Includes ongoing Google Business Profile maintenance.Best for: shops that want to be cited by ChatGPT, Gemini, and Perplexity.
Single-Problem Video Landing Pages (VSL)
Problem: Paid clicks and homepage visitors bounce because one page tries to sell everything.What you get: One problem, one page, no menu distractions. Problem-specific video container, instant trust proof, and a sticky 1-tap tel: call button for mobile.Best for: HVAC emergency / replacement, plumbing, roofing — one high-intent search term per page.
SERP-Term Jingle
Problem: People forget names, they remember tunes.What you get: 15-second musical signature built around your exact search term and phone anchor. Included in the Growth Retainer. Play it on your landing page, pre-roll, and shop hold line.Best for: local recall when the customer finally needs you.
Hyper-Local YouTube Pre-Roll
Problem: TV-grade branding felt out of reach for a single shop.What you get: 5-second skippable pre-roll architecture beamed to local living rooms and smart TVs. You pay $0 when skipped.Best for: owning one town, not renting attention everywhere.
Pricing, up front.
Primary offers first. Custom app builds second, on readiness.
Core Local Presence & GEO Retainer
Weekly audio + transcript article on your domain, podcast syndication for backlinks, GBP maintenance.Recurring. Cancel anytime terms set at scoping.
Full-Service Growth Retainer
Everything in Core, plus jingle, pre-roll management, and reporting.Recurring. Includes SERP-term jingle.
Video Landing Page Package
One-problem VSL landing page with video slot, proof strip, FAQ draft, and sticky call button.Range $1,500–$2,500 based on scope. Offered when it's what you need — the retainer leads.
MVP Web App Sprint (Secondary)
Custom AI-native app work outside the local presence engine.Sold secondarily, on readiness.
Need proof before you commit?
Request a zero-obligation 5-minute website and ad audit. We map one specific leak — no invented metrics, no pressure.
We stand on the shoulders of giants.
Plain-English systems first, technical machinery second. That is why every offer above pairs a simple outcome — more calls, fewer missed jobs — with the build that produces it.
Read the agency storyNeed a custom web app? See our services — we build those after your call-generating presence is in place. Curious what we've shipped? Browse the demo lab.
Join Our Occasional Newsletter
Occasional notes on websites that ring phones: before/after teardowns, booking-flow fixes, and local search wins.

